In its quest to redefine tourism at the gateway to the Great Smoky Mountains, The Eastern Band of Cherokee Indians has inked a deal to bring an international entertainment company to the United States for the first time. Tribal Council and international theme park company Puy du Fou have signed a letter of intent to develop a new "spectacular immersive show" as part of a 200-acre development located at Exit 407 south of Interstate 40 on the way to the Smokies.
The 407 partners have estimated the development could attract 6.7 million visitors in the first year after phase one is complete. That's expected sometime in 2024.
The Eastern Band of Cherokee Indians is developing "The 407: Gateway to Adventure" just off Interstate 40 in Sevier County. This rendering shows initial design plans partners hope will feel immersive and nostalgic. The developers are seeking world-class entertainment venues for phase one of the project, which also will include the largest Buc-ee's travel center in the country.Sources: https://eu.knoxnews.com/story/money/2022/05/10/puy-du-fou-open-theme-park-cherokee-indians-smoky-mountains/9679895002/ & https://eu.knoxnews.com/story/money/2022/05/05/smoky-mountains-home-puy-du-fou-theme-park-first-us-attraction/9616769002/Knoxville-based OE Experiences represents Kituwah and The 407 in its search for world-class entertainment partners for the property. Now that initial funding is assured more hotels, restaurants, retail and attractions will be announced later this year, a release said. The tribe also purchased 122 acres on the north side of the interstate. It purchased both properties for about $21 million.